Introduction to ProfitCalculator

Overview

ProfitCalculator is a powerful financial tool designed specifically for Australian service businesses. It helps owners, managers, and advisors understand true job-level profitability — not just revenue or margin on paper, but the actual profit after every cost of doing business is accounted for.

Whether you’re a sole trader trying to understand your real hourly earnings, a growing team balancing labour and overhead costs, or an advisor managing multiple clients, ProfitCalculator provides the clarity you need to make data-driven pricing and planning decisions.

At its core, the platform combines accurate cost calculations, automated overhead allocation, and clear visual reporting — turning complex business data into actionable insight.

Who It's For

ProfitCalculator is purpose-built for Australian service-based businesses, including:

• Cleaning, maintenance, and trade services
• Landscaping and groundskeeping
• Home care, NDIS, and allied health providers
• Professional and consulting services
• Franchise operators and business advisors

Each plan is tailored to different business stages:

All plans are built around the same calculation logic — ensuring consistency and comparability no matter your scale.

Why ProfitCalculator Exists

Most small businesses make pricing and profitability decisions based on intuition or incomplete data. Common pain points include:

• Not knowing if jobs are truly profitable after overheads
• Inconsistent pricing across clients or job types
• Unclear wage and on-cost impacts (superannuation, workers comp, etc.)
• Difficulty modelling price rises or cost increases
• Limited visibility into staff productivity and margins

ProfitCalculator solves these challenges by:

1. Standardising how profit is calculated across every job and project
2. Including all true costs — labour, travel, overheads, and compliance
3. Providing instant, clear insights through dashboards and reports
4. Helping you test and plan before making real-world changes

Key Features at a Glance

• Job-Level Profitability — See gross and net profit for every job.
• Overhead Allocation — Automatically distributes running costs across all work.
• Effective Hourly Rate (EHR) — Understand your real earnings per productive hour.
• Scenario Planner — Model price rises, cost changes, or wage increases safely.
• Dashboard Analytics — Real-time metrics showing revenue, margins, and performance.
• Employee Management (Pro Teams) — Manage on-costs, unallocated hours, and team capacity.
• Client Management (Advisor Edition) — Manage multiple businesses under one subscription.
• GST-Compliant Calculations — Built to Australian accounting standards.

How ProfitCalculator Calculates Profit

Every profit figure in the system is based on real-world business logic:

Revenue − Direct Costs (labour, materials, travel) = Gross Profit − Allocated Overheads (rent, admin, insurance, etc.) = Net Profit

All calculations are annualised, meaning weekly, fortnightly, or monthly jobs can be compared fairly on a yearly basis. This lets you easily identify high-value jobs and low performers across your entire portfolio.

What Makes It Different

Unlike generic accounting or job management software, ProfitCalculator focuses entirely on profit intelligence — not bookkeeping or invoicing.

It’s not a replacement for your accounting software (like Xero or QuickBooks) — it’s the tool that helps you understand and optimise what your accounting system records.

Key differences:

Built for Australian Businesses

ProfitCalculator is built from the ground up to reflect Australian conditions and compliance, including:

• 10% GST (1/11th rule)
• 12% Superannuation
• 2%–5% Workers Compensation
• $1.00/km ATO travel rate

Every formula aligns with Australian standards, ensuring results make sense in a local context.

Where to Next

Once you’ve signed up, start by:

1. Entering your business details and settings — including your hourly rate, on-costs, and productive hours.
2. Adding your overheads — rent, insurance, and other running costs.
3. Creating your first job or project — set pricing, hours, and frequency.
4. Reviewing your dashboard — see your first real profit metrics.

If you’re an advisor, your first step will be setting up your Advisor Dashboard and inviting your first client.

In Summary

ProfitCalculator exists to help Australian businesses move from guesswork to precision.

By combining accurate calculations, Australian compliance, and real-time insights, it gives you complete visibility into where you’re making — and losing — money.

Once you understand your numbers, you can make confident decisions about pricing, hiring, and growth — backed by data, not assumptions.

Updated on: 18/11/2025